Patrick V. Masso, CFA®, CFP®
Senior Vice President, Portfolio Management & Financial Planning Director
Patrick V. Masso, CFA®, CFP® joined the Wealth Management division in October 2016 and serves as Senior Vice President, Director of Portfolio Management & Financial Planning. He is responsible for designing and overseeing the portfolio management and financial planning process. In conjunction with wealth advisors, Patrick spends time meeting with prospective and existing clients to develop personalized financial strategies to achieve their unique goals. Furthermore, he spearheads the investment research effort, constructs strategic and tactical asset allocation model portfolios, and manages the large cap US individual stock portfolio. Additionally, Patrick produces economic, investment, and financial planning publications, and delivers presentations to target audiences.
Prior to joining Heartland Bank and Trust Company, Patrick worked as Trust Investment Officer at South Side Trust and Savings Bank in Peoria, IL. There he was responsible for developing, structuring, and monitoring the Model Portfolio Program and meeting with clients to discuss investment goals, risk tolerance, constraints, portfolio performance, and expectations for the economy and capital markets. Before his time at South Side Bank, Patrick spent three and a half years at Commerce Bank where he supported two portfolio managers in the Trust Company.
A Peoria native, Patrick holds a Bachelor of Science degree in Finance from Bradley University, where he finished first in his class. Patrick received the 2011 Outstanding Finance Graduate Award and the 2011 Foster College of Business Administration Robert J. Saner Award in Business Administration.
Patrick served as a board member of the Better Business Bureau of Central Illinois from 2015-2018. Patrick passed all three levels of the CFA Institute Chartered Financial Analyst exam on his first attempt and was awarded the CFA charter in August 2016. He completed the CERTIFIED FINANCIAL PLANNER™ certification in August 2023.
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